Print is So Much More than Just Print
Long gone are the days when print marketing was black and white sales speak on a Z-fold brochure. Back then, print media came off the presses by the ton and was pushed to mailboxes with almost no demographic research performed in advance. Back then, marketers felt comfortable receiving a 1% response rate. That was considered a success. Fortunately, times have changed and so has the nature of print in marketing.
Welcome to the future of print, where marketing professionals can employ color theory, captivating content, beautiful imagery, and custom design to catch the eye of the reader and focus attention on your message. In addition, streamlined solutions and predictive modeling help to dramatically improve your print media campaign launch time and end-response.
Our digital printing and fulfillment services allow you to control your costs by printing exactly what you need, when you need it. We can store and manage your print assets, and allow you to send them when required. And if there’s a need for personalization, we can take your creative assets and customize each printed piece to be relevant to the recipient.
Print services through ROCK Creative Network include:
- Campaign database management
- Digital variable printing
- Full bindery
- Fulfillment and inventory management
- Green printing solutions
- High quality lithography printing
- Mailing lists by demographic
- Mailing lists by psychographics (interests and lifestyles)
- Offset printing
- Original photography
- Print-on-demand services
- Professional copywriting
- QR code creation
- Response analytics
Keep the following in mind! Printing services for marketing campaigns are now often combined with email, e-newsletters, web marketing, and text messaging (SMS) to create a cross-marketing strategy that engages recipients on a variety of levels, greatly improves response percentages, and increases the return on investment.
We can connect your business with printing services that meet the needs of any job large or small, as well as with a bevy of supporting marketing services that can help your next print campaign be a huge success. Are you ready to be connected? Click here to get in touch with ROCK Creative Network today!